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HealthcareFullstackSEOAI Search

A hospital that existed offline. Now it ranks on page one.

RS Mitra Husada had no digital presence. Patients searched for ENT specialists in Makassar and found nothing. That was the problem.

The Problem

No website. No searchability. No way for patients to find doctors, check schedules, or know the hospital existed — unless someone told them. In a city of 1.5 million, that's not a visibility problem. It's a revenue problem.

The Solution

Built their digital presence from zero. A fast, SEO-optimized hospital website with live doctor scheduling — engineered to rank, and engineered to be found by AI search engines, not just Google.

What I Built

  • Hospital website built from scratch with real-time doctor schedule system
  • Dedicated admin panel for managing doctors, schedules, and hospital content
  • Telegram Bot for admin schedule management — no dashboard learning curve
  • Targeted SEO strategy around specific medical keywords, now ranking page one on Google
  • AI search optimization — structured so tools like Perplexity and ChatGPT surface the hospital when patients search for ENT care in Makassar
  • Laravel backend + Nuxt.js frontend

The Result

From zero digital presence to page one. Patients find the hospital before they pick up the phone.